It took more than 24 hours, a botched cover up and massive negative worldwide publicity for Maximillion Cooper to finally announce the cancellation of this years Gumball 3000 rally.
The delayed reaction, press release and ultimate cancellation of the Gumball 3000 has caused a lot of disbelief and anger among the victims families, locals, fans and drivers. This has resulted in a quick exit of all sponsors and created an anti-Gumball campaign.
Issued by Maximillion Cooper on behalf of The Gumball 3000 Rally
May 3, 2007, 22.30 CET
Following our earlier release reporting yesterday’s accident - As a sign of respect we have decided that this year’s Gumball 3000 Rally will not travel any further and will end in Bratislava this evening, May 3rd 2007.
As the organizers of the rally we feel that it should be stopped as a mark of respect to Vladimir Cepulyoski who died today after an accident involving one the participating drivers.
We are very saddened by what has happened and feel that it would be wrong to continue. On behalf of Gumball 3000, we once again extend our deepest sympathies to his family and we are doing everything we can for them.
This is the first time anything like this has happened in 9 years of traveling through over 40 countries with 1000’s of drivers and it is with deep regret that I make this announcement.
Maximillion Cooper
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